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A BRUTAL LESSON IN BUSINESS PLANNING

Fiona Scott
4 min readMar 16, 2023

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WHO WILL REGRET PUTTING THEIR BUSINESS PLANS INTO THE HANDS OF MILLIONAIRES?

IT was Week Eleven in the current series of the UK TV series The Apprentice — known as interview week. The five girls left in the process to win a £250,000 investment from entrepreneur Lord Alan Sugar, had to put their plans to the test.

Wearing their colourful business suits, and killer heels, the girls handed over their plans — and we, for the first time — got a sense of their ‘big’ ideas:

  • Marnie, no business experience — wants to open a gym focussed around boxing as that’s her passion. She is an experienced boxer.
  • Victoria — has run a business for a short-time selling pick and mix sweets online after leaving a job as an air steward.
  • Dani — wants to expand on her single salon business and branch out into buying up hair extensions in bulk and selling them to other salons.
  • Megan — wants to expand her cake/cafe/cocktail bar brand and open more bars.
  • Rochelle — has a successful salon in Milton Keynes and wants to grow her brand into a chain, the next one in London’s Belgravia.

With four business gurus scrutinising their business plans, regular viewers know this is going to be a bumpy ride. This time Baroness Brady joined the judges and she was taking no prisoners. Not even allowing the sem-finalists to call her Karren — that was…

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Fiona Scott
Fiona Scott

Written by Fiona Scott

Fiona has been a UK journalist for more than 30 years as well as being a freelance tv producer director. She’s also had her own media consultancy since 2008.

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